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St. Petersburg, Professor Kachalova St., 7, Melnik Business Center
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Arena Play

It was before us:
  • Promoting an active computer club
We did:
  • development of a general promotion concept, creation of a content strategy;
  • development of a content plan;
  • repackaging of social networks;
  • launch targeting advertising;
  • registration of the club on cards and in directories;
  • regular posting, working off comments, interaction with the audience;
  • creating their own memes and game mechanics;
  • creation of mailing chains to warm up the audience;
  • development of unique contest mechanics.
Result:
  • Monthly growth in the VKontakte publique
  • regular 80% load of the club (55 places)
  • cost of subscriber 8-13 rubles.

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Lab322 Marketing Agency
г. St. Petersburg, Professor Kachalova St., 7, Melnik Business Center
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